From Nobel Prize-winning economist and Yale School of Management professor Robert Shiller, a groundbreaking account of how stories help drive economic events, and why financial panic can spread like wildfire.

The stories people tell—whether about economic confidence or panic, housing booms, the American dream, or Bitcoin—actually affect economic outcomes. These ideas can go viral and move markets but, despite their obvious importance, most economists have paid little attention to them. 

In this webinar, Professor Shiller shares why they should be taken seriously. Learn how the use of “Narrative Economics” can improve our ability to predict, prepare for, and lessen the damage of financial crises, recessions, depressions, and other major economic events.

Professor Shiller’s research exemplifies the principled inquiry of  Yale SOM’s MBA for Executives Program, which combines the rigor of an integrated core curriculum and leadership development program with advanced study in a chosen area at the nexus of business and society: asset management, healthcare, or sustainability.

If you would like to learn more about the MBA for Executives Program, we invite you to sign up to attend an upcoming virtual event.