Sertan Kabadayi is an associate professor of marketing at Gabelli School of Business and Area Chair for marketing. He holds a PhD in marketing from Baruch College of the City University of New York and has been a part of the Fordham business faculty since 2005.

Prior to pursuing his PhD, Dr. Kabadayi worked as a sales coordinator and product manager for Philips Electronics and, subsequently, as a product and brand manager for Electrolux Home Appliances. He was actively involved in developing new marketing strategies for the latter company's Electrolux and AEG home appliance brands and repositioning them in the Turkish market. He also played a key role in planning and introducing new product lines.

Dr. Kabadayi conducts research primarily in the areas of distribution channels (multiple channel strategies and channel configurations), the use of control mechanisms in buyer-seller relationships, and web site trust and loyalty. He has presented his research at various conferences and has had his work published in a variety of academic journals, including the Journal of Marketing, Journal of Business Research, Industrial Marketing Management and Psychology & Marketing.

John Hollwitz is a University Professor of psychology and rhetoric. Before coming to Fordham, he was the A.F. Jacobson Professor of Communications at Creighton University and dean of arts and sciences at Loyola College in Maryland. He also has been the vice president of academic affairs at Fordham.

Professor Hollwitz's teaching interests include management; experimental/quasi-experimental design; statistics; item response theory; structural equation modeling; team-building, especially in high-pressure teams; life-span career development; religion and work. His avocations include martial arts, especially classical Tai Chi sword; blues music; and jazz history, especially in the Columbus Circle area from 1920 through 1935.