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Elena Bajic
2006
Long gone are the days when businesses made decisions based on instincts or uninformed beliefs. Advanced data analytics has become a key aspect of any company's activity. We talk about what power does the data hold, what are the data-driven decisions and why they are the key to ensure the good performance of a company.
Before tech advancement, businesses had no convenient tools for data management. They ran all operations manually, kept documentation in paper folders, sorted information in an alphabetical order to quickly find it if necessary. When technology made its way in becoming a fuel for business growth, everything changed. Organizations got automated tools to gather, process, and manage data effortlessly. Now, we have measurable business objectives, KPIs, metrics to determine our direction for a reliable and safe decision making process.
Data-based decision making enables executives to have an objective look at their business operations and processes, as their goals are achieved by facts. With data-driven decision making, business strategy becomes smarter, clearer, and more goal-oriented.
Watch this virtual session, led by our two experts Michelle Baker, Vice President, Strategy & Planning at Comcast Cable, and Stefanie Khan, Senior Director of Finance Analytics at Red Hat, as they discuss the future of the business analytics sector and what would the organization need to adopt to become more data-driven.
Michelle Baker
Vice President, Strategy & Planning @Comcast Cable
Michelle Baker is an accomplished strategic executive with a broad spectrum of experiences over her 25+ year career. Her experience includes start-ups, aggressive growths, turnarounds, and Fortune 100’s in over a dozen industries. She specializes in transformation initiatives, aligning all functions to a core vision by creating comprehensive strategies founded in data science and analytical business insights. Most recently, she led business intelligence and data science capabilities for an $18 billion division at Comcast overcoming entrenched operational resistance to adopt ‘a single source of truth’ through data enablement. Michelle holds an Executive MBA from Emory University. And she holds a Finance Bachelor of Science and Economics Bachelor of Arts from the University of Florida. She enjoys being an active alumna providing mentoring to business students, engaging as a judge in business school competitions, and interviewing student applicants.
Stefanie Khan
Senior Director of Finance Analytics @Red Hat
Stefanie graduated with a Bachelor’s in Business Information Systems from DeVry University in 2006, immediately followed with a Master’s in Business Administration from Keller Graduate School of Management in 2007. Since then, Stefanie has been certified in numerous Business Intelligence technologies, including SQL Server, Tableau, Google Analytics, and Microsoft Power BI. Stefanie is also Lean Six Sigma Green Belt certified. Stefanie has 15 years of experience in leading business intelligence and analytics in cross-industry environments, while managing high-performing teams. The focus of her career has revolved around automation, digital transformation and implementing disruptive and impactful technology throughout large organizations. Stefanie is currently the Senior Director of Data Analytics at Red Hat, focused on driving high-value impact and innovation to the Finance and Sales organizations.
